Another great piece, Raz. I treasure my one Tracksmith tee, copped from the flagship store on Newbury. It comes out only on special occasions. As a career designer and marketer, I admire a brand that can create coveted objects that one wants to protect in this way.
“There is a faction of running that is the new skateboarding, but running is so broad" – this is well said! Instagram certainly makes it feel punk, that just happens to be the trendy aesthetic that looks good on camera right now.
And even then it only feels like that via the IG accounts that you/we follow. There's probably a whole world of other IG accounts that don't look like that. Regardless, I daresay looking like you ride a motorcycle without a helmet will never go out of fashion tho
Good job capturing the lore! Matt Taylor is a true storyteller – and was one – long before that became an internet cliche.
So good Raz! I love hearing stories like this. 🤙🏽
This was so awesome, I've never read a Matt profile!
It was truly a privilege
I really like the look of Tracksmith! Unfortunately their sizing doesn’t work for me so I just open the website and browse.
Another great piece, Raz. I treasure my one Tracksmith tee, copped from the flagship store on Newbury. It comes out only on special occasions. As a career designer and marketer, I admire a brand that can create coveted objects that one wants to protect in this way.
Exactly! If I get my TS singlet out, I know I'm about to do a proper run. It's part of my ceremony.
“There is a faction of running that is the new skateboarding, but running is so broad" – this is well said! Instagram certainly makes it feel punk, that just happens to be the trendy aesthetic that looks good on camera right now.
And even then it only feels like that via the IG accounts that you/we follow. There's probably a whole world of other IG accounts that don't look like that. Regardless, I daresay looking like you ride a motorcycle without a helmet will never go out of fashion tho
the echo chamber of my IG explore page 😅