There's a running event and they've called it... The Running Event

This industry-only preview is for retail buyers and media alike to see what the brands are offering in 2026, and I'm going.

Whenever there’s a big race, there’s always talk about the place of brands in running. The largest running industry trade show in the world, The Running Event is taking place in San Antonio on Dec 2-4. That’s where we get to see which brands are best positioned to do what over the next 12 months.

At its core, The Running Event (TRE) is an annual conferen…