Strava says it's the year of Run Club

That's what Strava's data says, for multiple reasons, but did you know how your Strava data is helping to optimize cities?

Last week, Strava released its Year in Sport trend report. A lot of it reflects the work I’ve been doing here, but I thought I’d highlight a few headlines, plus a little more.

A 59% increase in the number of run clubs

That’s huge. I’ve written about run clubs are a place to make friends, and Gen Z purposefully uses these third place in particular for real…