My first time at The Running Event

I flew all the way from Los Angeles to Austin, Texas to look at shoes and talk to people about running...

What is The Running Event? It’s a trade show where all the running brands converge upon Austin Convention Center to show off their new products for the next 12 months, and see what running stores want to stock them. Intriguingly, the event has grown with The Running Boom, however.

I traveled to Austin a few times in my old life as a music journalist for …