E is for Exploring
Lengthy recollections of what I found in Minneapolis, Portland, and in Satisfy's big trip to another American desert.
E is for Exploring
Last week, I was in Minneapolis and Portland for the Gravel tour with Salomon, and I got to explore both cities on foot and at speed.
I wrote about how to run in a new city a couple of years ago, and it is genuinely how I do it. I landed in Minneapolis (Minnesota is the 19th US State that I’ve visited now!) on Monday afternoon. John, the local Salomon rep, picked me up from the airport (what unexpected luxury!) and dropped me off at my hotel.
On that drive, John gave me a couple of places to see in downtown Minneapolis, so I put a few landmarks into my phone map and created a quick route. Once I’d finished accidentally tipping everything out of my suitcase, I pulled on my running gear and set off.
I ran past First Avenue nightclub, where Prince played however many hometown shows, ran across the Hennepin and Stone Arch bridges, finding out / remembering that the Mississippi starts all the way up in Minnesota, and took video calls at the Twins and Vikings stadiums with my sports-mad eldest son.
From there I ran south down Chicago Ave until I reached the George Floyd memorial. Filled with people congregating with music at the end of the day, It was a moment that was as sobering as it was warming – one worth experiencing. I ran a couple more miles to Matt’s Bar, a glorious dive bar that claims to have invented the local delicacy of cheese stuffed into a hot pocket of hamburger patties. I ate it and took the bus home. Here’s the IG post.
The following day I ran with TC Running Co and met area “trail person” Kurt Decker. When you talk about building culture, there are few people more important than the local race director. Especially one as storied as Kurt. Read this Trailrunner mag article on him, titled The Godfather.
Brilliantly, Kurt and I primarily bonded over our shared love of Scottish rockers Biffy Clyro. After years of cancelled shows and unsavory tour routing, Kurt finally saw them live in Minneapolis a couple of weeks ago. The following day Spotify announced Biffy as my most-listened-to band ever. I’ve been watching the Biff live since 2001, and finding an American fan is a real rarity.
They’re like a weird Foo Fighters with 10/10 lyrics. One for the heads, as they say. On two levels in this case. Here’s my favorite Biffy song. Just in case I can convert a couple more of you.
In Portland, I ran in Forest Park twice, along the Willamette, had lunch with some of the coolest running writers (Zoë Rom, Tina Muir, and Peter Bromka), some beers in soccer-themed brewery Away Days with UP professor Dr Ian Parkman, was taken to Powell’s by my friend Eli, and feasted upon the wonderful Khao Man Gai from Nong’s (twice). I love PDX, and I’ll be back as soon as humanly possible.
All that is to say that I ran a 20-mile week for the first time in over a year, and it feels great. Fewer miles this week, but I’ll be in “San Francisco” on Wednesday evening, so come by. It’s at the Fleet Feet in Menlo Park, the birthplace of Silicon Valley, so that’ll be fun. I’ll talk tech.
Last week on Running Sucks
The last couple of long-reads have been about newer running brands that I like. I spoke to the Pruzan founders the week before last, and published a profile of Jason Levine of Minor Planet in New York on Friday. I think he’s making some marvelous stuff. Effortlessly cool, and purposefully important.
Jason is from the world of hardcore punk, and I wrote about that, and about how Satisfy is the equivalent of a punk band headlining a stadium. Some would grandstand in saying that’s the antithesis of punk, but maybe it’s just a natural progression. For example, Green Day are still cool or super corny, depending on who you speak to (and what they’re doing).
My final brand profile in this mini-series is coming at the end of this week, and is maybe my favorite of the three. New York, New York again.
What to say about Satisfy?
My beautiful friends Cole Townsend and Howie Goldklang have two great reviews of Satisfy’s brand activation with Adidas. One is somewhat more diplomatic than the other, let’s say.
What’s my take?
